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PERMANENT CREME COLOR
DEMI-PERMANENT CREME COLOR
POWDER LIGHTENER
COMPLETE SWATCH CHART & MANUAL
COLORIST QUICK GUIDE
What is RAHA True Color Permanent Hair Color?
RAHA TRUE COLOR is a permanent crème hair color created for precise, dimensional color results in a single color service. Its advanced color formula combines premium dyes with argan oil and silk protein to deliver rich, true-to-tone color, lasting vibrancy, and a luminous finish.
What is the mixing ratio?
Mix RAHA TRUE COLOR with RAHA Cream Developer at a 1:1 ratio for standard shades.
For High Lift 100 Series shades, mix 1 part RAHA TRUE COLOR with 2 parts RAHA Cream Developer (1:2).
What developers can I use and what do they do?
RAHA TRUE COLOR is designed to be used with different volumes of RAHA Cream Developer according to the desired color result and level of lift.
10 Volume (3%) — Designed primarily for deposit or lift of up to 1 level.
20 Volume (6%) — Ideal for gray coverage and lift of up to 2 levels.
30 Volume (9%) — Designed for lift of approximately 2–3 levels.
40 Volume (12%) — Designed for lift of approximately 3–4 levels and recommended for use with High Lift 100 Series shades only.
RAHA Neutral shades are formulated to support gray coverage when selected and used according to the recommended shade, developer, mixing, and application guidelines.
How long should I process RAHA permanent color?
Process for 30–45 minutes without heat.
When using heat, processing time may be reduced to 15–25 minutes. Monitor the color visually throughout processing to assess development and achieve the desired result.
Does RAHA True Color cover gray hair?
A: Yes. RAHA TRUE COLOR permanent shades provide up to 100% coverage of gray and white hair when properly formulated and used with the appropriate RAHA Cream Developer, according to the recommended color and application guidelines.
What’s the best way to cover resistant gray?
A: For resistant gray hair, select a Neutral or Double Neutral (.00/NN) shade as appropriate for the desired result. Formulate with 20 Volume (6%) RAHA Cream Developer. For increased color saturation, the developer may be reduced slightly. For example, mix 3.5 oz of color with 3 oz of developer.
How much Neutral should I include in a gray coverage formula?
For consistent gray coverage, adjust the Neutral contribution according to the percentage of gray hair present:
- 0–30% gray: Neutral is optional.
- 30–50% gray: Include at least ⅓ Neutral in the formula.
- 50–90% gray: Include at least ½ Neutral in the formula.
- Resistant gray: Use a .00/NN Double Neutral shade and slightly reduce the developer to increase color saturation and support coverage.
Can I mix other tones into my gray coverage formulas?
For consistent gray coverage, adjust the Neutral contribution according to the percentage of gray hair present:
- 0–30% gray: Neutral is optional.
- 30–50% gray: Include at least ⅓ Neutral in the formula.
- 50–90% gray: Include at least ½ Neutral in the formula.
- Resistant gray: Use a .00/NN Double Neutral shade and slightly reduce the developer to increase color saturation and support coverage.
How do I apply color for a first-time client?
When the target level is the same as or darker than the existing color, apply the formulated color from roots through lengths and ends according to the recommended application procedure.
When lightening, apply the formula to the mid-lengths and ends first, then apply to the roots after 10–20 minutes, as appropriate for the desired result and application technique.
Always follow the directions for use provided on the TRUE COLOR tube and carton. Perform the required allergy alert/patch test and strand test according to the product instructions before each color service. Use only as directed and avoid contact with eyes or irritated or damaged skin. For professional salon use only.
How do I apply for regrowth?
For a regrowth service, apply the formulated color to the new growth only. During the final 10 minutes of processing, refresh the mid-lengths and ends with the same formula or a diluted formula, as appropriate for the desired result and condition of the hair.
Always follow the directions for use provided on the TRUE COLOR tube and carton.
AMMONIA-FREE
COLORIST QUICK GUIDE
What is RAHA Demi-Permanent Crème Color?
RAHA Demi-Permanent Crème Color is an ammonia-free, deposit-only crème color designed to enhance, tone, refresh, and blend existing color. The versatile formula creates rich, dimensional color with a soft grow-out, making it ideal for tonal refinement, color refresh services, subtle color enhancement, and gray blending.
How is demi-permanent color different from permanent color?
Demi-permanent color is an ammonia-free, deposit-only color designed to enhance, tone, refresh, and blend existing color without lifting the hair’s natural pigment. It is ideal for tonal refinement, gray blending, color refresh services, and enhancing color-treated or chemically processed hair.
Permanent color is formulated for lift and deposit, making it the appropriate choice when greater lightening, lasting color change, or more substantial gray coverage is desired. Unlike demi-permanent color, permanent color uses an alkalizing system designed to facilitate the color process within the hair fiber.
Choose the appropriate color category based on the starting level, desired result, percentage and resistance of gray, and condition of the hair.
What is the mixing ratio for RAHA Demi-Permanent Color?
Mix RAHA Demi-Permanent Crème Color with RAHA Cream Developer at a 1:1 ratio—one part color to one part developer.
Select 10 Volume (3%) or 20 Volume (6%) RAHA Cream Developer according to the desired color result and application technique.
Which developer should I choose based on the desired outcome?
10 Volume (3%) — Recommended for refreshing existing color, enhancing tonal vibrancy, refreshing highlights, and toning previously lightened hair.
20 Volume (6%) — Recommended for gray blending and up to 75% gray coverage, when used with the appropriate shade and formulation.
For color matching or deepening the existing color, either 10 Volume or 20 Volume may be selected based on the starting level, desired result, and condition of the hair.
What is the recommended processing time?
For full-head and regrowth applications, process for 30–40 minutes without heat or 15–25 minutes with heat.
For refreshing the mid-lengths and ends, or when applying to wet hair for a color refresh, process for 10 minutes.
Always follow the directions for use provided on the TRUE COLOR product packaging and adjust the service according to the desired result and application technique.
Can RAHA Demi-Permanent cover gray hair?
For full-head and regrowth applications, process for 30–40 minutes without heat or 15–25 minutes with heat.
For refreshing the mid-lengths and ends, or when applying to wet hair for a color refresh, process for 10 minutes.
Always follow the directions for use provided on the TRUE COLOR product packaging. Monitor development throughout processing and follow the recommended application procedure for the desired result.
What are the best application methods for demi-permanent color?
First-Time or Full-Head Application
Apply the formulated color to dry hair from roots through lengths and ends. Process according to the recommended processing time.
Regrowth Application
Apply the formulated color to the new growth. During the final 10 minutes of processing, apply the formula to the mid-lengths and ends to refresh the existing color.
Color Refresh
For dull or faded color, apply the formulated color to wet hair and process for 10 minutes without heat.
Always follow the directions for use provided on the TRUE COLOR product packaging and the recommended application procedure for the desired result.
Can RAHA Demi-Permanent be used after chemical services like relaxing, perming, or lightening?
RAHA Demi-Permanent Crème Color is an ammonia-free, deposit-only color that can be used for tonal refinement and color refresh services following selected chemical services. It is suited for enhancing tone, refreshing color, and adding visible shine to the finished look.
When applying after a perm, relaxer, lightening service, or other chemical treatment, assess the condition of the hair and follow the recommended application procedure and product directions before proceeding.
When should I choose demi-permanent over permanent color?
RAHA Demi-Permanent Crème Color is an ammonia-free, deposit-only color designed for tonal refinement and color refresh services following chemical treatments. It is suited for enhancing tone, refreshing existing color, and adding visible shine to the finished look.
When applying after a perm, relaxer, lightening service, or other chemical treatment, assess the condition of the hair and follow the recommended application procedure and product directions before proceeding.
LUXURY CRAFTED
The TRUE BLONDING SUITE pairs TRUE UP Blonding Powder Lightener with Luxury Crème Toners to support controlled lift and refined tonal results. Designed for professional color services, the system provides a streamlined approach to creating customized blonde looks with clarity, dimension, and tonal precision.
TRUE COLOR
OXIDATIVE DYE STABILIZATION
Oxidative Dye Stabilization is a proprietary RAHA color technology designed to support the controlled development of oxidative dyes during processing. Integrated into the TRUE COLOR formulation, it helps create rich, vibrant, true-to-tone color with refined, even-looking results and a luminous finish.
TRUE COLOR
PREMIUM DYES
Formulated with carefully selected, salon-grade oxidative dyes, RAHA TRUE COLOR delivers rich color, depth, and tonal clarity. Each shade is developed for precise application and consistent, true-to-tone results with dimensional vibrancy.
GRAY BLENDING
Achieve soft, natural-looking gray blending with RAHA TRUE DEMI-PERMANENT COLOR. The ammonia-free, deposit-only formula refines gray for seamless tonal blending, dimensional color, and a luminous finish while allowing the natural variation of the hair to show through.
TRUE SALON HAIR COLOR RESULTS
Experience luminous, multidimensional results with RAHA True Color. Designed for precision and consistency, it delivers rich coverage and vibrant tones that reflect both artistry and professional performance.
